New Platform Accelerates Digital Services Introduction, Operations
and Monetization
ENGLEWOOD, Colo. & BARCELONA, Spain--(BUSINESS WIRE)--
Mobile World Congress -- CSG
International (NASDAQ: CSGS), a global provider of interactive
transaction-driven solutions and services, today introduced CSG Ascendon
to enable current and future digital services providers (DSPs) to more
easily transform their operations to capitalize on digital service
opportunities.
CSG
Ascendon is a digital services platform that allows communications
service providers (CSPs), content producers and retailers to launch,
scale and monetize new digital services such as movies, music, games,
home security and more. By overlaying existing BSS and other technology
systems, CSG Ascendon enables providers to quickly launch new digital
services without uprooting existing infrastructure.
"CSPs must participate in the fast-growth digital services economy to
fuel their growth, moderate the rise of competing services and capture
digital services market share," said Dr. Mark H. Mortensen, program
leader for Analysys Mason's Digital Economy Software Strategies
practice. "To become a digital services provider of choice, CSPs need to
quickly extend their business infrastructure to support retail and
service operations for consumers in the new world, across multiple
channels and on any device."
CSG Ascendon offers an overlay strategy that enables providers to
quickly define, deliver, analyze and refine new digital content or
service offers. The platform gives providers a better method to support
always-connected consumer experiences across devices with the addition
of cloud-based consumer profiles, preferences, digital entitlements,
e-wallet and payment options. Ascendon leverages CSG's extensive
experience with SaaS to minimize initial costs and risk for providers as
they evolve their approach to service presentation, ordering, delivery,
payments and revenue settlement.
"Service providers worldwide are seeking a less disruptive way to enter,
maintain and compete for position in the digital services market to help
them take advantage of immediate opportunities," said Ken Kennedy, chief
technology officer and senior vice president of product management and
software development, CSG International. "Ascendon reflects a multi-year
effort, working with some of the world's most innovative brands, to
deliver digital services through various business models. As a result,
it offers quick configurability to support new content delivery and
digital service initiatives, a shorter time between concept and launch,
and gives future and current DSPs more opportunity to compete in, and
profit from, the digital evolution."
Ascendon offers four solution configurations that unify CSG Content
Direct® and the company's market-leading BSS products into an
integrated platform that supports various stages of digital service
evolution:
-
Evolved Customer build, manage and monetize new customer
relationships for digital services across multiple devices and payment
methods.
-
Digital Commerce merchandize digital products and services with
offer and order management.
-
Network Commerce monetize network provider assets in new ways
using charging, policy and network control.
-
Business Transformation enable DSPs to deliver traditional
services while rapidly introducing new digital services.
CSG has helped many companies implement digital service strategies,
including Comcast through XFINITY
On Campus; Sony
Pictures Home Entertainment; Cineplex
Entertainment; ESPN
and more.
About CSG Ascendon
Ascendon is a cloud-based digital commerce platform that allows service
providers to quickly create, launch, and monetize compelling offers of
video, content, and data across users, channels and devices.
Purposefully built as a unified suite, Ascendon integrates the full
scope of business operations -- from product creation and sales offer,
to order and activation, to revenue management and partner settlement.
Ascendon is delivered through flexible delivery models, including cloud
and managed services. With no investment in new infrastructure, and
virtually limitless scalability, service providers can fulfill digital
services that consumers are demanding now and in the future.
About CSG International
CSG
Systems International, Inc. (NASDAQ:CSGS)
is a market-leading business support solutions and services company
serving the majority of the top 100 global communications service
providers, including leaders in fixed, mobile and next-generation
networks such as AT&T, Comcast, DISH Network, Orange, T-Mobile,
Telefonica, Time Warner Cable, Vodafone, Vivo and Verizon. With over 30
years of experience and expertise in voice, video, data and content
services, CSG International offers a broad portfolio of licensed and
Software-as-a-Service (SaaS)-based products and solutions that help
clients compete more effectively, improve business operations and
deliver a more impactful customer experience across a variety of touch
points. For more information, visit our website at www.csgi.com.
CSG International
Elise Brassell, +1 303-804-4962
Public
Relations
elise.brassell@csgi.com
or
Liz
Bauer, +1 303-804-4065
Investor Relations
Liz.bauer@csgi.com
Source: CSG International
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